- 44% of women between the ages of 18 and 60 have used a sex toy.
- 1 in 5 women report masturbating at least once a week. Of those women, 60% use sex toys for self stimulation.
- In the last 10 years, female attendance at adult toy industry trade shows grew from 10 to 50 percent.
- Women who are in relationships are most likely to own and use sex toys, 78% of women who use or have used a sex toy reported being in a relationship.
- 42% of married couples and up to 60% of couples in the United States incorporate sex toys into their relationships.
"Many of the ingredients in chocolate are proven to cause arousal similar in effect to sexual foreplay. In fact, some experts believe chocolate may be even more effective than foreplay for sexual arousal."